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Reading: Why Alex Hormozi Changed His YouTube Strategy—And How NetWave Is Using the Same Strategy to Dominate Network Marketing
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Tips & Strategies

Why Alex Hormozi Changed His YouTube Strategy—And How NetWave Is Using the Same Strategy to Dominate Network Marketing

Lusabara
By
Lusabara
Last updated: February 17, 2025
6 Min Read
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YouTube is now officially bigger than Netflix on smart TVs. Let that sink in.

Contents
The Power of Episodic Content (And Why We’re Crushing It)1. Higher Watch Time = More Leads on Autopilot2. Stronger Retention = A Community That Grows Itself3. More Engagement = More Viral Growth (Without Paying for Ads)4. Better Monetization = More Income for Our TeamThe Future of Network Marketing is Here (And NetWave is Leading It)

According to TechRadar, YouTube has overtaken every streaming platform in TV watch time, including Netflix and Disney+. That’s wild.

But why is this happening?

It comes down to a shift in audience behavior—people are ditching traditional, highly-produced media and choosing relatable, authentic, personalized content instead.

🚀 What This Means for Network Marketers Like Us at NetWave

People aren’t just watching content anymore. They’re choosing experiences that:

✅ Create an emotional connection – 96% of viewers prioritize content that feels real over high production value.
✅ Win through authenticity – 61% say creators feel more real than traditional media personalities.
✅ Offer personalization & choice – Viewers want control over what they watch, when they watch, and how deep they go.

And this is where NetWave’s marketing strategy dominates the game.

We’re not just throwing out random videos, hoping they stick.
We’ve engineered a content machine that turns curiosity into engagement, engagement into trust, and trust into massive team duplication.

The Power of Episodic Content (And Why We’re Crushing It)

Let’s talk about what Alex Hormozi figured out—because we’ve taken that playbook and made it even better for network marketing.

Hormozi didn’t just make random videos. He built binge-worthy content series that kept people watching, session after session.

The result? Higher watch time, stronger audience retention, and more revenue.

NetWave applies this exact strategy to network marketing, but with a few major upgrades that make it perfect for our industry:

1. Higher Watch Time = More Leads on Autopilot

With episodic storytelling, each video naturally leads into the next.

Imagine someone new discovers our content today. Instead of watching a single video and leaving, they get pulled into our world—watching multiple episodes on our success frameworks, mindset hacks, and lead generation strategies.

🎯 Example:
We don’t just drop a video on “How to Close a Prospect.” Instead, we create:

  • Part 1: “The 3-Step Framework to Pre-Selling Without Selling”
  • Part 2: “How to Handle Objections Before They Happen”
  • Part 3: “Why the Follow-Up is More Important Than the Pitch”

By the time they finish, they already trust us—and they’re ready to take action.

2. Stronger Retention = A Community That Grows Itself

People don’t just watch—they follow.

This is because our content isn’t about us—it’s about them. We showcase real stories, real struggles, and real breakthroughs that make it impossible for people to leave.

🎯 Example:
Instead of “Why You Should Join NetWave,” we create:

  • “How I Made My First $5K Without Chasing Friends & Family”
  • “The Moment Everything Clicked in My Network Marketing Business”
  • “From Overwhelmed to Winning: The Daily Method of Operation That Scales”

The key? Every story connects to their pain, dreams, and potential.

3. More Engagement = More Viral Growth (Without Paying for Ads)

Episodic content fuels the algorithm.

The more people watch, comment, and share, the more the platform rewards you.

🎯 Example:
Instead of “How to Recruit 5 People This Week,” we create:

  • Episode 1: The Mindset Shift You Need Before Recruiting
  • Episode 2: The 3-Step Script That Feels Natural (No Pushy Sales Tactics)
  • Episode 3: The Simple CTA That Gets People to Say ‘YES’ Instantly

Each episode creates an open loop, making it nearly impossible for people to stop watching.

When engagement skyrockets, our content goes viral—expanding reach without spending a dime on paid ads.

4. Better Monetization = More Income for Our Team

You know what brands love? Long-form, multi-video sponsorships.

But you know what we love? Long-term, duplicatable income.

By structuring our content like a high-converting funnel, every video naturally moves viewers one step closer to joining NetWave.

🎯 Example:
Instead of “Sign Up Now,” our CTA flow looks like this:

  • Step 1: Watch this free training
  • Step 2: Get my lead generation script (DM for access)
  • Step 3: Apply for our mentorship team

It feels organic, natural, and non-salesy—which is why it converts at insane rates.

The Future of Network Marketing is Here (And NetWave is Leading It)

Traditional media is dead.
So is the old way of building network marketing.

The winners? Those who create binge-worthy, authentic, high-value content that builds trust at scale.

NetWave is already ahead of the curve, and we’re bringing people along with us.

If you’re tired of:
❌ Posting random content and getting no engagement
❌ Chasing prospects who don’t really want to join
❌ Wasting time on methods that don’t duplicate

Then now is the time to plug into a system that actually works.

🔥 Join NetWave and start using the same content strategies that are scaling our team at record speed.

📩 DM me for details—let’s build your audience, your income, and your freedom on autopilot.

🚀 See you at the top!

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Previous Article Why You’re Asking for Feedback the Wrong Way (And How NetWave is Crushing It With Guerrilla Marketing)
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