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Network MarketingTips & Strategies

The Secret to Building a True Following in Network Marketing: “Content Minutes”

Lusabara
By
Lusabara
Last updated: February 8, 2025
6 Min Read
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Most network marketers struggle to create true fans—people who trust them, follow them, and eventually buy from them.

Contents
What Are Content Minutes?Here’s how different types of content stack up:How This Applies to Network MarketingThe Shortcut to Building a Cult-Like Following in Network MarketingStep 1: Stop Posting for “Likes” & Start Posting for Time SpentStep 2: Shift from Short-Form to Long-Form (Faster Than Your Competitors)Step 3: Leverage the Content “Efficiency” HackThe NetWave Secret: Why Our Team Dominates the Industry

They think the key is posting more.
More Instagram stories. More reels. More Facebook posts. More everything.

❌ But they’re missing the REAL game.

The real game isn’t how much you post…
It’s how much time your audience actually spends consuming your content.

And once you get this, your entire approach to content changes.

Let me introduce you to a simple but powerful framework that can 10x your influence in Network Marketing.

I call it “Content Minutes.”

What Are Content Minutes?

Think about how long it actually takes for someone to become a true fan of you.

Not a follower. Not a casual observer. A true fan—someone who knows, likes, and trusts you enough to join your business, buy your products, or refer people to you.

In marketing, we call this “Redpilling.” It’s the moment when someone fully buys in.

For some, it might take 25 minutes of consuming your content.
For others, 100 minutes.

But the point is this: There’s a threshold you must cross before someone truly becomes a fan.

And every single piece of content you create adds minutes to that total.

Here’s how different types of content stack up:

  • Tweets & Instagram Stories → 0.5 minutes
  • Short-form videos (Reels, TikTok) → 1 minute
  • Email newsletters → 2-5 minutes
  • YouTube videos → 10-20 minutes
  • Podcasts & live streams → 40-60 minutes

So, if your “True Fan” threshold is 40 minutes…

👉 You could post 40 Instagram stories OR one good podcast episode and achieve the same result.

See the difference?

This is why long-form content builds deeper trust and stronger fans faster.

How This Applies to Network Marketing

Most network marketers are stuck in short-form content traps.

📉 They post a few Reels, IG stories, and Facebook posts… and wonder why no one is signing up.

Because they’re only getting 10-15 total minutes of attention from their prospects before they disappear.

Meanwhile, the biggest builders in the industry?

🔥 They’re showing up in longer content forms—podcasts, YouTube, live video.

🔥 They’re stacking Content Minutes like crazy.

🔥 They’re crossing the “True Fan” threshold WAY faster.

And that’s why their downlines grow faster than everyone else’s.

The Shortcut to Building a Cult-Like Following in Network Marketing

Now that you understand Content Minutes, here’s how you can use it to build an unstoppable brand and business.

Step 1: Stop Posting for “Likes” & Start Posting for Time Spent

Your goal isn’t to get vanity engagement (likes, comments).

Your goal is to increase the total amount of time people spend consuming your content.

That means:
✅ Posting longer captions, not just short motivational quotes.
✅ Telling stories instead of just product pitches.
✅ Creating 10-15 min live videos where you educate, entertain, and share VALUE.

Step 2: Shift from Short-Form to Long-Form (Faster Than Your Competitors)

The fastest-growing brands in Network Marketing are building YouTube channels, Podcasts, and Communities.

Why?

💡 Because it’s way easier to stack Content Minutes.

Instead of posting 40 short clips, they create one amazing 20-minute video that builds deep trust in a single session.

Start NOW. Start recording weekly live videos. Start a simple YouTube channel. Start a podcast sharing your journey.

If you want to stay ahead of the competition, you need to start showing up in longer formats NOW.

Step 3: Leverage the Content “Efficiency” Hack

Some content types take forever to create but don’t generate many Content Minutes.

Example:
❌ 40 Instagram reels might take 40 hours to make… and barely add up to 40 minutes of audience time.

Meanwhile…
✅ One solid 20-minute YouTube video might take 2 hours to create… but give you 1,000+ minutes of audience attention.

🔥 Smart entrepreneurs don’t waste time on inefficient content.

🔥 They create high-leverage content that builds trust the FASTEST.

So instead of killing yourself making 3 Instagram posts a day, spend that time making 1 powerful podcast, video, or deep-dive post.

You’ll convert people way faster and stand out as an authority in your space.

The NetWave Secret: Why Our Team Dominates the Industry

If you’ve followed NetWave, you’ve probably noticed…

📈 Our personal brands are everywhere.
📈 We attract prospects INBOUND, without cold DMs.
📈 We build deep trust at scale.

How?

We understand Content Minutes.

🔥 We focus on building deep connections.
🔥 We dominate long-form platforms like YouTube, Podcasts, and Live Video.
🔥 We know trust is built through TIME, not just posts.

And this is EXACTLY what we teach inside NetWave.

If you want to stop struggling with weak engagement, low conversions, and a pipeline that’s always running dry…

🚀 It’s time to join the team that’s playing the game at the highest level.

Join NetWave Community right now.

Let’s get you stacking Content Minutes the smart way.

🔥 Because the ones who figure this out first? Win the game. 🔥

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