Let’s talk about something that nobody warns you about when you first jump into network marketing or affiliate marketing…
🚨 Not all leads are created equal. 🚨
Most marketers think more leads = more money.
Wrong.
Having bad leads in your business is like filling a bathtub with the drain wide open. You can keep pouring water in, but nothing stays.
And if you’ve ever wasted time chasing the wrong people—answering 1,000 questions from someone who never buys or mentoring a teammate who ghosts you after two weeks—you already know…
💡 It’s not about getting more leads. It’s about getting the RIGHT ones.
So today, I’m going to save you from a ton of headaches by showing you:
✔️ The 3 types of leads you need to avoid at all costs
✔️ How to filter out bad leads before they waste your time
✔️ The NetWave strategy for attracting the highest-quality prospects
Let’s dive in.
The 3 Types of Leads That Will Drain Your Energy & Kill Your Business
1. The “Know-It-All” Lead
These people have never had success in business, but somehow… they know everything.
📌 They question your methods.
📌 They argue about things they don’t understand.
📌 They refuse to be coached.
Example:
I once had a woman join my email list and ask for more information about my business. At first, she seemed interested… but then she started challenging everything I said.
🤦♂️ “That doesn’t work.”
🤦♀️ “I saw a YouTube video that said something different.”
🤦♂️ “I’ve tried that before, and it didn’t work.”
Here’s the problem:
If someone is uncoachable, they will NEVER succeed.
🔥 Solution: Delete them from your list. Seriously.
🚀 What to do instead: Look for hungry people who are open to learning—not stubborn skeptics.
2. The “Lottery Ticket” Lead
This is the person who joins your team thinking you’re their golden ticket to success.
🚩 They want passive income but won’t put in the work.
🚩 They expect overnight results.
🚩 The second things get hard, they quit.
Example:
I once recruited a guy who was SUPER excited about network marketing. He kept saying, “This is my big break!”
But when it was time to actually do the work?
💨 Gone.
Why? Because he wanted fast money without effort. He was hoping to get lucky, not build a real business.
🔥 Solution: Do NOT spend time mentoring these people.
🚀 What to do instead: Attract action takers—people who understand that success is a process, not a lottery win.
3. The “Desperate” Lead
I know this one might sound harsh… but hear me out.
The more desperate someone is, the LESS likely they are to succeed.
Not because they don’t need the opportunity, but because desperation creates the wrong mindset.
🚨 They make emotional decisions.
🚨 They can’t afford to invest in themselves.
🚨 They’re looking for a quick fix, not a long-term business.
Example:
I once had a guy message me saying, “I need to make money ASAP. My rent is due in two weeks.”
🚨 RED FLAG. 🚨
I felt for the guy, but network marketing isn’t an ATM machine.
🔥 Solution: Avoid recruiting people who are financially desperate.
🚀 What to do instead: Focus on people who are motivated, not just broke.
How to Filter Out These Leads (So You Don’t Waste Time on the Wrong People)
The secret to building a strong, scalable business?
🔑 Lead Abundance.
When you have more good leads than time, you can be picky.
Here’s how to make sure you’re only attracting the best prospects:
1. Use a Lead Qualification System
Before someone gets on a call with you or joins your team, make them qualify themselves.
📌 Create a short application to screen potential leads.
📌 Ask questions like:
- “Why are you interested in this business?”
- “How much time are you willing to invest weekly?”
- “Are you willing to learn and follow proven systems?”
✅ If they answer well → Move them to the next step.
❌ If they show signs of entitlement, skepticism, or desperation → Delete them.
2. Sell the Solution, Not the Hype
Bad leads are drawn to hype.
🚫 “Make money fast!”
🚫 “Quit your job in 30 days!”
🚫 “This opportunity is for everyone!”
❌ NO. It’s NOT for everyone.
High-quality leads are drawn to VALUE.
✅ Show them how they’ll develop real skills.
✅ Talk about long-term wealth, not quick cash.
✅ Position your opportunity as a vehicle for smart, motivated people.
When you focus on the right message, you naturally attract better people.
3. Leverage Attraction Marketing (The NetWave Way)
Forget chasing leads. Let’s get them to chase YOU.
At NetWave, we use guerrilla marketing strategies to bring in high-quality prospects who are:
🔥 Already interested
🔥 Pre-sold on the business
🔥 Excited to work with us
This means we never waste time cold messaging, begging, or convincing.
If you want to learn exactly how we do this, click here to join the NetWave team and start attracting the right people.
Build a Business That Runs on High-Quality Leads
The BIGGEST mistake in network marketing? Thinking every lead is a good lead.
If you want to make real money, save time, and build a business you actually enjoy…
❌ Stop wasting time on the wrong people.
✅ Start attracting leaders, action takers, and coachable teammates.
When you filter out bad leads and focus on high-value prospects, everything changes:
🚀 Your team grows faster.
🚀 You spend less time babysitting.
🚀 You actually ENJOY building your business.
Your next step?
Click here to discover the NetWave lead-generation system and start attracting the right people today.