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Network MarketingTips & Strategies

The Truth About Network Marketing: Myths, Facts, and the Secret to Winning Big

Lusabara
By
Lusabara
Last updated: March 26, 2025
6 Min Read
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Let’s be real—at some point in your life, someone has probably invited you to join a network marketing company. Maybe a friend, a coworker, or that one cousin who suddenly started posting motivational quotes and luxury car pics on Facebook.

Contents
Big MLM Myth #1: “The Market is Saturated”Big MLM Myth #2: “You Have to Join First to Make Money”Big MLM Myth #3: “You Don’t Need to Sell”Big MLM Myth #4: “It’s a Get-Rich-Quick Scheme”So, Should You Join an MLM?The NetWave Way: How We Do MLM Differently

So, did you join? If you did, did you make money… or lose it?

And if I invited you to join one today, would you be open to it, or would you instantly ghost me?

Network marketing has a reputation problem. Some say it’s a scam. Others say it’s a goldmine. The truth? It depends.

Some people make life-changing income with it. Others burn out, frustrated and broke. The difference? Mindset, strategy, and execution.

If you’ve been curious about MLMs—or you’ve joined one but struggled—this post will shatter the biggest myths, reveal the facts most people ignore, and show you how to actually win in this industry.

Big MLM Myth #1: “The Market is Saturated”

👉 Reality Check: Saturation doesn’t exist.

Ever heard someone say, “There are too many people in MLM already—there’s no room for me”? That’s like saying there are too many doctors, so new med students won’t find jobs.

Look around. How many people in your close circle are actively building a network marketing business? Chances are, not many.

What this means for you: The real question isn’t, “Is there room?” The question is, “How well can I execute?”

👉 Smart Play: Established companies > Startups

While new MLMs might seem exciting, they also carry higher risks. Many collapse within a few years. Stick with companies that have been around for decades—they’ve already proven their model works.

Big MLM Myth #2: “You Have to Join First to Make Money”

👉 Reality Check: Timing is irrelevant. Skillset is everything.

A lot of people think the only way to win in MLM is to join early and get in “at the top.” Wrong.

I’ve personally met high earners in companies that launched decades ago—and they out-earn their uplines.

Success in MLM doesn’t depend on when you join. It depends on how you build.

👉 Smart Play: Focus on skills, not position.

The top earners aren’t “lucky.” They’ve mastered recruitment, leadership, and sales. Want to win? Get good at those three things.

Big MLM Myth #3: “You Don’t Need to Sell”

👉 Reality Check: MLM = Sales. Period.

If someone told you that you don’t have to sell in MLM, they lied.

Network marketing is a sales and leadership business. You’re selling:
✅ The product
✅ The income opportunity
✅ Your own success story

If you can’t confidently promote at least two of those three things, you won’t last.

👉 Smart Play: Develop real sales skills.

The best network marketers aren’t pushy. They educate, inspire, and influence. They create demand without begging or chasing.

This is where guerrilla marketing comes in. Instead of cold messaging strangers (which burns you out fast), use attraction marketing—the same strategy top entrepreneurs use to pull in leads without chasing them down.

Big MLM Myth #4: “It’s a Get-Rich-Quick Scheme”

👉 Reality Check: It’s a long game.

Most people quit MLM because they expect instant success. But according to industry experts, it takes 5 years to build a mature MLM business.

Think about that. FIVE years.

Yet people quit after five months because “it’s not working.”

👉 Smart Play: Commit like a real entrepreneur.

People who treat MLM like a real business win. Those who expect overnight success lose.

Success comes from:
✅ Consistently building your network
✅ Mastering your marketing strategy
✅ Refining your sales and leadership skills

So, Should You Join an MLM?

Here’s the truth: Network marketing is a powerful wealth-building model—but only if you play it right.

If you:
✅ Are coachable
✅ Are willing to master marketing & sales
✅ See it as a long-term game

Then MLM can be life-changing.

But if you:
❌ Expect easy money
❌ Hate selling
❌ Aren’t willing to put in the work

Then this game isn’t for you.

The NetWave Way: How We Do MLM Differently

Most people fail in MLM because they market the old way—cold messaging, bugging friends, and playing the numbers game.

At NetWave, we use guerrilla marketing tactics to build teams without spamming or chasing people.

✅ We attract, instead of chase.
✅ We automate lead generation.
✅ We use digital funnels to close sales at scale.

This is how modern network marketers win.

If you’re tired of doing it the hard way, and you want to see how we’re flipping the script… it’s time to join the revolution.

🔹 Want in? Let’s talk.

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