If you’re in network marketing, you already know the struggle:
- Finding high-quality leads without chasing people
- Avoiding the awkward “Hey, how have you been?” messages that scream I’m about to pitch you
- Figuring out a way to generate leads that actually converts into business, not just likes and comments
Well, I just watched an interview with Matt Lakajev & Darren Lee, and let me tell you…
These guys dropped some serious lead gen gold.
I took their strategies, tweaked them for the NetWave method, and now I’m sharing them with you.
If you apply even ONE of these, you’ll see a massive shift in how people respond to you.
Let’s dive in.
1. Offer Service-Based Lead Magnets (Stop Giving Away Worthless Freebies)
Most people in network marketing get this wrong.
They offer the wrong kind of lead magnet.
They give away generic PDFs, “How to Start a Home Business” eBooks, or some bland checklist that nobody really values.
Guess what?
Your audience doesn’t need another free eBook. They need solutions.
Matt shared how one of his clients offered free LinkedIn profile audits.
People were excited to get real, valuable feedback, which led to booked calls and new business.
🔥 How does this apply to your network marketing business?
Think about your product or service.
Instead of offering a generic lead magnet, what if you positioned it as a free, personalized service?
✅ If you’re in health & wellness…
Offer a free “Nutrition Reset” plan based on a short survey. Instead of just saying “Get a free guide,” ask prospects three quick questions about their diet and lifestyle. Then, send them a customized 3-day plan.
✅ If you’re in financial services…
Offer a free “Wealth Acceleration Audit.” Have them fill out a form with their biggest financial goals, then send back a short video reviewing their current habits and showing them one quick change they can make to get results.
✅ If you’re in business coaching…
Offer a “Social Media Growth Review.” Analyze their Instagram or LinkedIn and send personalized feedback on what’s working and what needs fixing.
This works because:
- People LOVE getting personalized attention
- It builds authority FAST
- It starts a conversation instead of just giving away a dead-end PDF
At NetWave, we call this value-driven attraction.
You lead with real value, not fake freebies.
2. Go All-In on ONE Lead Generation Platform
I see this mistake all the time in network marketing:
People try to be everywhere at once.
One day they’re on Facebook, the next day they’re on Instagram, then they’re dabbling in YouTube, all while trying to run TikTok trends.
It’s a recipe for burnout.
Matt spent $8K on a YouTube consultant… only to realize he was spreading himself too thin.
So, he made a bold move:
He dropped everything and focused 100% on LinkedIn.
What happened?
His lead flow exploded.
🔥 Here’s what I took from this:
Instead of trying to be good at 5 platforms, become world-class at ONE.
✅ If your audience is on Facebook, master Facebook.
✅ If your audience is on LinkedIn, go all-in on LinkedIn.
✅ If your audience responds best to email, become an email marketing machine.
Here’s my challenge to you:
For the next 30 days, cut out everything except ONE platform.
Dominate it.
- Master content creation (post 3-5x a week)
- Master lead generation (DM at least 20 new prospects per day)
- Master conversion (book calls & close sales)
Inside NetWave, we don’t chase shiny objects. We go deep, not wide.
3. Stop Pitching in the DMs. Instead, Give First.
Most network marketers KILL their lead flow the second they send a message.
Why?
Because their first message is a pitch.
It’s some variation of:
- “Hey, have you ever thought about making extra money on the side?”
- “Hey, I saw you were into fitness! Would you be open to checking out my new products?”
- “Hey, quick question… are you looking for a way to earn passive income?”
You know how prospects feel when they get those messages?
🚨 Instant defense mode.
Matt applies the law of reciprocity in his DMs.
Give first before asking.
🔥 Here’s how to do it inside NetWave:
✅ Send valuable content in the DMs.
Instead of a pitch, send them a quick win. Example: If you’re in health & wellness, send them a super simple meal prep guide that makes their life easier. No strings attached.
✅ Share targeted, long-form training.
Let’s say you sell financial services. Instead of pitching, send a 5-minute personalized video breaking down one simple tip to increase their savings. No ask. Just value.
✅ Always ask permission before sending anything.
Instead of dropping links randomly, say:
“Hey, I’ve got a quick guide that might help. Want me to send it over?”
The result?
People actually reply.
Because instead of coming off like a desperate salesperson, you come off like someone who’s there to help.
And that changes EVERYTHING.
Build a Lead Generation Machine That Converts – The NetWave Way
The OLD way of network marketing:
❌ Cold messaging random people
❌ Posting & praying for engagement
❌ Spamming links in the DMs
The NetWave way:
✅ Offer real, valuable lead magnets (not just PDFs no one reads)
✅ Master ONE platform instead of spreading yourself thin
✅ Give first in the DMs (so people actually want to talk to you)
This is how we build rejection-proof lead flow.
This is how we attract high-quality leads who are actually interested.
This is how we scale without burnout, without frustration, and without chasing people.
And this is exactly what we teach inside NetWave.
Ready to Build a Lead Generation System That Grows Your Network Marketing Business on Autopilot?
🚨 You have two choices.
❌ Keep doing what you’re doing.
- Cold messaging people who ignore you
- Wasting time on platforms that don’t work
- Struggling to find leads that actually convert
Or join NetWave and plug into a proven lead gen system.
✅ Learn how to attract high-quality leads on autopilot
✅ Get a step-by-step strategy that eliminates rejection
✅ Build a network marketing business that actually pays you
💡 If you’re serious about success, let’s talk.
🔥 Let’s go.