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Tips & Strategies

How Blippi Built a $120M Empire (And How You Can Do the Same in Network Marketing)

Lusabara
By
Lusabara
Last updated: February 18, 2025
7 Min Read
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Ever heard of Blippi?

Contents
Lesson #1: Solve a Problem That Others OverlookLesson #2: Craft Your Brand to Be UNFORGETTABLELesson #3: Master the Algorithms (Or Get Left Behind)Lesson #4: Monetize in Multiple Ways (Not Just One)Lesson #5: Play the Long Game (And Always Be 2 Steps Ahead)The Blippi Formula: How to Win BIG in Network MarketingHere’s the game plan:

You know, the goofy guy in suspenders who took over YouTube with bright colors, catchy songs, and 14.5 BILLION views?

Yeah… that guy.

In 2020, Blippi’s creator, Stevin John, sold the brand for $120 million.

And here’s the craziest part…

Blippi wasn’t just a fun YouTube character.
He was a marketing machine, engineered to dominate a market most people overlooked.

💡 And if you’re in network marketing, there’s a TON to learn from his methodical, guerrilla-style growth strategy.

Let’s break it down step by step.

Lesson #1: Solve a Problem That Others Overlook

Blippi was born when Stevin John noticed something shocking—

📌 His nephew was watching terrible kids’ content on YouTube.
📌 The videos were low-quality, boring, and unengaging.
📌 Parents had no better options.

Stevin saw an obvious gap in the market—so he filled it.

💡 The takeaway?

🔥 If you want to make real money in network marketing, don’t just sell a product. Solve a problem.

How we do this in NetWave:
✅ We don’t just pitch a business. We provide financial freedom strategies to people stuck in 9-to-5s.
✅ We don’t just sell products. We offer lifestyle transformations.
✅ We don’t just recruit people. We teach them how to break free from the rat race.

People don’t buy products. They buy solutions.

Lesson #2: Craft Your Brand to Be UNFORGETTABLE

Blippi wasn’t an accident.

Stevin studied what kids liked and intentionally designed every detail to hook them.

📌 He tested 800+ name ideas before landing on “Blippi.”
📌 He chose bright colors that toddlers love.
📌 He developed a goofy persona that made kids laugh and parents trust him.
📌 His sign-off (“B-L-I-P-P-I!”) was scientifically crafted to be easy for toddlers to pronounce.

Nothing was random. It was marketing engineering at its finest.

💡 The takeaway?

🔥 If you want to dominate in network marketing, you need to craft a brand that sticks.

How we do this in NetWave:
✅ We don’t blend in. We stand out.
✅ We create irresistible, magnetic content that hooks people instantly.
✅ We use psychology-based marketing to build massive trust & influence.

People don’t remember “boring.” They remember ICONIC.

Lesson #3: Master the Algorithms (Or Get Left Behind)

Blippi didn’t just make random videos.

He engineered his content for maximum exposure using SEO hacks and algorithmic triggers.

📌 He used keyword research to rank #1 on YouTube for toddler searches.
📌 He optimized video thumbnails to make kids click instantly.
📌 He crafted content formulas that triggered YouTube’s recommendation engine.

💡 The takeaway?

🔥 If you don’t understand algorithms, you’ll get buried.

How we do this in NetWave:
✅ We don’t just post random content—we hack social media algorithms to get maximum organic reach.
✅ We study viral trends and repurpose them for network marketing.
✅ We use short-form video strategies that crush engagement and attract leads 24/7.

The game isn’t about working harder. It’s about working SMARTER.

Lesson #4: Monetize in Multiple Ways (Not Just One)

Before selling for $120M, Blippi was already a business empire.

📌 Merchandising deals (toys, clothes, school supplies).
📌 Sponsorships & brand partnerships (Netflix, Hulu, Amazon).
📌 YouTube ad revenue from billions of views.
📌 Live event ticket sales for in-person experiences.

He didn’t just rely on one income stream—he built an entire ecosystem.

💡 The takeaway?

🔥 If you’re only making money one way, you’re leaving money on the table.

🚀 How we do this in NetWave:
✅ We don’t just recruit—we build personal brands that attract leads.
✅ We don’t just sell products—we create high-value funnels that convert.
✅ We don’t just market randomly—we monetize strategically.

We turn ONE opportunity into MULTIPLE revenue streams.

Lesson #5: Play the Long Game (And Always Be 2 Steps Ahead)

When Stevin sold Blippi for $120M, he was already 2 moves ahead.

📌 He had been investing in real estate for YEARS to offset taxes.
📌 He moved to Las Vegas BEFORE the deal closed to avoid high state income taxes.
📌 He structured the deal strategically to maximize his payout.

💡 The takeaway?

🔥 Most people think too small. Winners play the long game.

How we do this in NetWave:
✅ We don’t just chase quick commissions—we build long-term wealth.
✅ We structure our business for scalability (not just short-term sales).
✅ We always think 2 steps ahead—so when the big money comes, we’re READY.

The Blippi Formula: How to Win BIG in Network Marketing

🚀 Stevin John didn’t just create a kids’ character—he built a multi-million dollar empire.

🔥 And if you want to build a life-changing business, you need to think the same way.

Here’s the game plan:

✅ Find a problem nobody’s solving → Then solve it BETTER than anyone.
✅ Craft an unforgettable personal brand → People buy from people, not companies.
✅ Master social media algorithms → So your content gets seen by THOUSANDS.
✅ Monetize multiple ways → Build an income machine that pays you in your sleep.
✅ Play the long game → Set yourself up for wealth, not just quick cash.

💡 Want to know how we’re applying this formula inside NetWave?

Join NetWave and I’ll show you the exact system we use to dominate.

Your $120M brand starts today. Let’s go.

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