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Sales & MarketingSocial MediaTips & Strategies

Why Every Network Marketer Must Become a Media Company (Or Get Left Behind)

Lusabara
By
Lusabara
Last updated: February 18, 2025
8 Min Read
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Let’s get real—if you’re in network marketing, you’re not just selling a product. You’re selling attention.

Contents
Why “Old School” Network Marketing is DyingHow to Turn Yourself Into a Media Company (And Print Money Online)The “NetWave” Content Strategy for Building Your Own Distribution ChannelStep 1: Pick Your Niche & Message (Your Content Theme)Step 2: Create Content That Educates, Entertains, or InspiresStep 3: Build an Audience of Buyers (Not Just Followers)Step 4: Monetize (Without Being Salesy)Why NetWave is Leading the Future of Network MarketingYour Next Step (If You’re Serious About Winning in 2024)

In today’s world, the biggest currency isn’t money—it’s eyeballs.

Because the truth is… Every company is a media company.

You have two choices:

💰 Pay for distribution (ads, sponsorships, influencers)
🔥 Own your distribution (build your own audience, create content, attract people for free)

The first costs you money. The second MAKES you money.

So let me ask you… are you going to keep PAYING for attention? Or are you ready to START ATTRACTING IT?

Because the network marketers who understand this are crushing it right now—while everyone else is struggling to get leads.

If you want to win in network marketing in 2024 and beyond, you need to think like a media company.

Let’s break it down. 👇

Why “Old School” Network Marketing is Dying

Once upon a time, network marketing was all about:

❌ Home parties
❌ Hotel meetings
❌ Cold calling
❌ Hounding friends and family

And guess what? That stuff doesn’t work anymore.

People don’t want to be pitched.
People don’t want to be spammed.
People don’t want to be “closed.”

People want to buy from people they trust.

And trust isn’t built through chasing—it’s built through attraction.

🔥 This is why personal branding is the future of network marketing. 🔥

The top earners in this industry aren’t running around pitching everyone they meet…

They’re creating content that attracts their ideal prospects to them automatically.

They aren’t chasing leads—leads are coming to THEM.

And that’s exactly what I’m about to show you how to do. 👇

How to Turn Yourself Into a Media Company (And Print Money Online)

Think about it…

The biggest brands in the world don’t rely on random outreach to get customers.

They build an audience, create content, and control the conversation.

🚀 Nike? They’re a media company disguised as a shoe company.
🚀 Apple? They’re a media company disguised as a tech company.
🚀 Red Bull? They’re a media company disguised as an energy drink company.

And now, it’s YOUR turn.

If you want more sales, more recruits, and more freedom, you must:

📌 Create content that attracts the right people
📌 Build an audience of engaged followers
📌 Use your content to drive sales (without being salesy)

This is guerrilla marketing at its finest—outsmarting your competition instead of outspending them.

And the best part? It’s FREE.

The “NetWave” Content Strategy for Building Your Own Distribution Channel

We’ve cracked the content marketing code for network marketers.

It’s called the NetWave Content Formula, and it works like crazy.

Here’s how it goes…

Step 1: Pick Your Niche & Message (Your Content Theme)

Ask yourself: Who is my ideal prospect? What problems do they have? What solutions can I provide?

📌 If you sell health & wellness products → Create content about energy, weight loss, and healthy living.
📌 If you’re in a business opportunity → Create content about making money, time freedom, and financial independence.
📌 If you’re in beauty → Create content about skincare hacks, makeup tips, and confidence-building.

Remember: People don’t care about your product—they care about how your product helps THEM.

Step 2: Create Content That Educates, Entertains, or Inspires

Content falls into three categories:

✅ Education: Teach something valuable (ex: “3 Mistakes Keeping You Stuck in a 9-5 Job”)
✅ Entertainment: Make it fun (ex: “POV: You Joined a Side Hustle and Now You Can’t Stop Talking About It”)
✅ Inspiration: Share real-life transformations (ex: “How I Replaced My Job Income in 12 Months”)

People don’t want ads—they want VALUE.

The more value you give, the more trust you build. The more trust you build, the more people buy.

Step 3: Build an Audience of Buyers (Not Just Followers)

Listen…

Followers don’t pay the bills—buyers do.

This is why on-target virality is the goal.

❌ Don’t go viral for random stuff that attracts the wrong people.
✅ Go viral inside your niche, so the right people come to you.

Your ideal prospect should see your content and think:

💡 “Wow, I NEED to learn from this person!”

When you attract the right people, closing sales and getting recruits becomes effortless.

Step 4: Monetize (Without Being Salesy)

This is where most network marketers screw up.

They go from:

📢 “Hey, here’s some value!” → BUY MY PRODUCT. JOIN MY TEAM. DM ME NOW.

🚨 No one wants to be pitched immediately. 🚨

Instead, use the “Attract, Nurture, Convert” system:

1️⃣ Attract: Create free content that draws people in
2️⃣ Nurture: Build trust through daily valuable posts
3️⃣ Convert: Offer a solution (DM, opt-in, product)

People buy from people they trust.

So give value FIRST—then when you finally ask for the sale, people gladly say yes.

Why NetWave is Leading the Future of Network Marketing

Here’s the deal…

Most network marketers are still stuck in 2010, running their business the old-school way.

They’re cold messaging.
They’re begging friends and family.
They’re struggling to get sales.

Meanwhile, we’re playing a completely different game.

✅ We’ve built a SYSTEM that brings in leads 24/7.
✅ We leverage social media like a media company.
✅ We attract people instead of chasing them.

NetWave is doing things differently—and it’s working.

We’ve cracked the content marketing formula for network marketers.

And if you want to build a real business that pays you for years to come…

🔥 This is the only way forward. 🔥

Your Next Step (If You’re Serious About Winning in 2024)

Now that you know why every network marketer must become a media company…

What’s next?

📌 You can keep struggling to get sales…
📌 Or you can follow the system that’s already working.

If you’re done playing small and ready to build a real audience, real influence, and real cash flow, DM me “NETWAVE” right now.

Let’s get you set up with a content system that attracts buyers on autopilot—so you never have to chase again.

🚀 The future belongs to those who own attention. Will it be you? 🚀

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